Intercontinental Box Art

When coming up with the aesthetic for the box design of "54 Intercontinental Cuties" Josh and I were very inspired by some really cool two color pin up playing card boxes from the fifties. Josh came up with the brilliant idea to use an airline stewardess theme for the box and the card backs.

Below is an early rough design pass that I printed and folded together into a box to get a sense of what the real final box would look like. As you can see all the text is hand written and is overall pretty rough, but this gave Josh and I the ability to make our final design decisions.



So here is some of the art I created for the box art. I inked it with a brush on paper.





Below are a couple pictures of the "dummy" which the manufacturer created as a template for the real thing. It's a sturdy flip-top cigarette style box and inside are blank dummy cards which are the same size and material that the final product will be. The dummy is made partly for our approval so we can get a sense of what the final product will be like but also the take our final measurements to create accurate box art.



And lastly here's a sneak peek at the final art for the front and back of the box. Special thanks to Erin Cooley for putting the final package art together in "In Design" and for helping with the fonts. And To Josh for writing the hilarious text for the back.